Started With a Board, Not a Showroom
A lot of shops call themselves custom fitters and still hand out lie angles straight off a height chart. We wanted the actual reading, not the shortcut.
A Studio Built Around a Missing Step
We opened off Carothers Parkway in 2016, after years of watching golfers get re-fit into the same toe-down miss over and over – because nobody along the way had actually taped a face or set a club on a lie board. The board arrived before the second launch monitor did. One shows what your setup is doing to the club; the other only shows the result once the ball has already left.
Somewhere north of five thousand clubs have been through the board since, each one checked against the golfer's own launch numbers. That history is what our fitting reference is actually built on.
Three Non-Negotiables
Data First, Recommendation Second
Nothing gets suggested without a board and tape reading behind it – a chart number by itself is just a guess in a nicer font.
No House Brand
Every major manufacturer shares the same wall space, so no suggestion is quietly steered by a quarterly sales target.
Your Report, Regardless
Order something or don't – the full contact-and-launch report is yours either way. The session fee only comes off if you actually place an order.
Meet the People Behind It
Everyone here runs board-and-tape sessions daily, not as an occasional side task.